I asked this in a separate thread but I decided to make this its own thread.
As I'm a member of many guitar learning sites, I'd like to ask if you could implement this feature the other sites are doing.
Sites like Jamplay, Truefire, and Guitarlessons are offering weekly or monthly FREE streams on a particular topic for that week (Q&A's, gear, specific technique lesson, songs, riffs, etc). It's usually a 60/90 minute stream (usually on a Monday or Tuesday) and is available to everyone.
The main difference being that the "CHAT/QUESTION" function on the side of the streaming videos is given only to paying students of the website to ask questions, but others (potential customers) can view the stream for FREE via the Youtube stream. Jamplay has gone even further with this concept by sometimes offering day long free streams and free gear giveaways during the holiday season (giving extra entries to giveaways to people liking/following and/or referring to friends on social media sites).
The old stream videos are then put in an archived catalog so students that missed the video can revisit what was discussed for that particular week.
I think this would be a great idea for current students to learn something new, ask questions, and maintain that "loyalty/togetherness" to this community....all the while potentially obtaining new students to join GT that are sitting on the fence to join.
Many people who subscribe to your channel on YOUTUBE or Facebook/Twitter or via email list will be notified of the upcoming lesson (whether paying students or not) and join in. This is how the other sites are doing it.
Guitartricks Youtube channel currently sits at 61k subs. The other sites I mentioned above have at least 210k+ to 320k subs in their Youtube Channels.......An "active" social media promotional stream component could vastly grow the business with potential to bring in new students as well as keeping existing students "loyal" to the brand.
I think this Stream idea your competitors are doing would be a great thing for this company (i.e. new students) as well as current students who want to discuss "all things" guitar, like myself (btw, this has nothing to do with the 1-on-1 lessons you and other sites currently offer).
Since the other heavy hitter competitors are doing this, I think the next heavy hitter (i.e. GT!) should get into this game!
It's a win/win for all!.........
