"The Alumitone pickup is a radical departure in pickup making. Conventional pickups are voltage designed, meaning it’s the voltage in the current that makes them work. The Alumitone is current-driven instead. What this means is a much more fluid system which allows smoother operation."

[font=trebuchet ms]This just reeks of glossy sales-brochure bull****. ("voltage in the current" ???) Conventional pickups produce a signal because fluctuation in their magnetic field (caused by the strings vibrating) will induce current to flow in the coil(s). Pickup specifications are usually listed in terms of the voltage they produce simply because it's easy to measure. But there is no standardized methodology for taking those measurements, and no recognized standard for the conditions under which those measurements are taken.[/font]


"Also, the Alumitone is aluminium-based rather than copper-based. Aluminium is a much better conductor than copper. This gives you less resistance and higher output."

[font=trebuchet ms]Anyone who wants to claim that aluminum is a much better conductor than copper had better be ready to clarify whether they're refering to heat (true) or electricity (false). The second sentence is obviously untrue.



As for the rest of the 'review', none of the above matters in terms of whether or not a player likes the sound. Let's face it, if these things sound great, most players are quite happy to ignore being lied to by marketeers. So of course it would be pointless for me to point out things like "more bass" + "more mids" + "more treble" = louder. Duh![/font] :rolleyes: